Loblaw employee body-worn camera pilot project expanded to 38 Ontario stores

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A pilot project involving Loblaw employees wearing body-worn cameras that began in Alberta and Saskatchewan​ in September 2024 is expanding to markets in Ontario, Manitoba and B.C. as of February.

“Our expansion of our pilot to select stores in Ontario highlights our ongoing commitment to creating a safer shopping environment for all,” a Loblaw spokesperson said in an email to the Toronto Sun on Tuesday.

“Early results suggest body-worn cameras may help reduce violent incidents, but a broader, longer-term evaluation across more stores and banners is needed to assess their full impact.”

The spokesperson said the pilot program will take place in 38 stores across Ontario. The spokesperson didn’t specify which stores under the Loblaw umbrella will be involved.

“The cameras are only activated after verbal confirmation when colleagues are faced with a situation where there is a risk of escalation and fear for one’s safety and/or the safety of others,” the spokesperson said. “Only trained asset protection representatives, third-party security, store management and additional team members where applicable will be wearing the cameras, and participation in this pilot is voluntary.”

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